Aadi Mahotsav 2023

Aadi Mahotsav 2023

Aadi Mahotsav 2023

#GS 02 Social Empowerment

For Prelims

Aadi Mahotsav

  • Aadi Mahotsav is an annual Tribal Festival that was started in the year 2017 and is a joint initiative of the Ministry of Tribal Affairs & Tribal Cooperative Marketing Development Federation of India (TRIFED).
  • The theme of this year’s festival is “A Celebration of the Spirit of Tribal Crafts, Culture and Commerce.”
  • The festival is used to showcase the traditional art and handicrafts and cultural heritage of the country.
  • The nine-day tribal festival is scheduled between 16th and 27th of February

Tribal Cooperative Marketing Development Federation of India (TRIFED)

  • TRIFED was created in 1987 under the Multi-State Cooperative Societies Act, of 1984.
  • It is a national-level apex organization working under the administrative control of the Ministry of Tribal Affairs.
  • The organisation helps the tribal people in exploring and creating opportunities to market the products they developed in national and international markets on a sustainable basis.
  • Under the TRIBES India brand, the sourced handcrafted products from the tribal people are marketed and sold.
  • TRIFED aims at the socio-economic development of tribal people in the country through marketing development of the tribal products such as metal craft, tribal textiles, pottery, tribal paintings and pottery which becomes a major portion of the income of tribal people.
  • TRIFED achieves this by acting as a facilitator and service provider for tribes to sell their product.
  • TRIFED uses this approach to empower tribal people with the knowledge, tools and pool of information to give them the ability to undertake their operations in a more systematic and scientific manner.

Source “Modi opens Aadi Mahotsav, says world has a lot to learn from tribes