One Station, One Product (OSOP) stalls
Context:
The Prime Minister inaugurated ‘One Station, One Product’ (OSOP) stalls at 205 railway stations across Southern Railway, including 168 in Tamil Nadu, through video conferencing.
Relevance:
GS-02 (Government policies and interventions)
One Station One Product scheme:
- Initiative Origin: The One Station One Product scheme was initiated by the Indian Railways, operating under the Ministry of Railways.
- Objective: Launched with the vision to promote the ‘Vocal for Local’ campaign, the scheme aims to boost the sales of indigenous products.
- Unique Outlets: The scheme provides specially designed sales outlets at railway stations, offering locals a platform to sell their unique products nationwide.
- Design: Conceptualized by the National Institute of Design, Ahmedabad, the scheme focuses on showcasing local and indigenous manufacturing products.
- Allocation Process: Under the scheme, eligible applicants are allotted sales outlets on a rotational basis, allowing fair opportunities for all.
- Impact: The scheme aims to benefit local artisans, potters, weavers, tribals, and other communities by providing them with avenues for increased sales and exposure.